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Ford has just dropped a new advertisement for the Ranger, which is set to kick off their "Tough Has More Fun' campaign. It will highlight 15 professional outdoor athletes, with the Ranger serving as their main piece of equipment that gets them to each destination. A lot of automakers are orienting their new products around outdoor lifestyles, and the Ranger looks like it has the capability to get you there.
 

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This is a great commercial and it seems Ford has done a good job has done a good job repackaging this truck for NA. Do hope they plan on adding more powertrain configurations in the future. Pickup buyers want options.
 

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Ford should really show what its like to do an overland expedition build on a Ranger.

Overlanding is taking off. If not here... SEMA build?

 
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