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81 Posts
Discussion Starter #1 (Edited)
Call me naive but I didn't expect this from Ford and on the new Ranger. Real world MPG numbers averaging around 19-20 combined is not what we signed up for!

Last December, Ford announced its all-new 2019 Ranger was "the most fuel-efficient gas-powered midsize pickup in America.” The EPA rated the reborn Ranger at 21/26/23 mpg city/highway/combined. Prefer the 4x4 variant? You’re looking at 20/24/22 mpg. Not bad at all. Unfortunately, those figures could be inaccurate.

Automotive News reports that a new lawsuit seeking class-action status has just been filed that accuses Ford of customer deception regarding the new Ranger’s fuel economy ratings, as well as a few other vehicles. This information came to light following the already announced criminal investigation into Ford’s emissions certification process. The very same firm that led class-action suits against Toyota for unintended acceleration and Volkswagen for on diesel emissions, Hagens Berman, just filed a complaint alleging Ford "deliberately miscalculated and misrepresented factors used in vehicle certification testing.”

More alarmingly, that process allegedly "includes a mileage cheat device.” In response to the allegations, a Ford spokesperson said the company hasn’t "been served with this complaint yet. When we are, we’ll review it and respond appropriately.”

If you recall, last month we reported the US Justice Department opened an investigation into Ford for allegedly not adhering to emissions standards. Ford said at the time it will fully cooperate with the government and that it had also hired an outside law firm as part of its own investigation. Ford adamantly denied using defeat devices. This still does not satisfy some 2019 Ranger owners who accuse the automaker of lying.

"Ford deceptively advertised its Rangers to consumers as 'best-in-class' in fuel economy,” Steve Berman, the firm's managing partner, said in a statement. "Ford knew that consumers pay a premium for fuel efficiency and that less fuel burned means less emissions, and therefore more profits.”

In response, the automaker said "there's been no determination that this affects Ford's fuel economy labels or emissions certifications.” This isn’t the first time Ford has been accused of incorrect fuel economy claims. For example, C-Max hybrid owners were compensated for extra fuel costs after Ford decided to lower the vehicle’s fuel economy after real-world mileage proved to be considerably less than advertised.


118 Posts
Completely unacceptable from Ford. I was always cautious of fuel econ claims after realizing how heavily its tied to every automakers marketing strategy

If you're reading this, own an affected vehicle (safe to assume most Ford's, not just Ranger or F150) and haven't taken action yet, follow up with Hagens Berman. They're the lawyer team involed and have setup a form for consumers to fill out here: FILL OUT THE FORM TO FIND OUT YOUR CONSUMER RIGHTS TO POTENTIAL COMPENSATION

There's also a court document that can be accessed here: Case 2:19-cv-11319-RHC-APP ECF No. 1 filed 05/06/19

DEFENDANT NAME: Ford Motor Company
CASE NUMBER: 19-cv-11319-RHC-APP
COURT: U.S. District Court for the Eastern District of Michigan
PRACTICE AREA: Automotive Litigation, Consumer Rights, Emissions Litigation
STATUS: Active
DATE FILED: 05/06/19
Steve W. Berman
Complaint 05/06/19

Do you own a Ford vehicle?
Despite Ford's eco-friendly promises, its 2019 Ranger trucks emit harmful pollutants at amounts beyond legal limits, and other models may be affected. You may be entitled to compensation or a buyback.

According to recent reports, 2019 Ranger trucks are out of compliance with federal emissions standards. This could be costing you extra in vehicle repairs and lead to drastically reduced MPG and higher fuel costs. If you own a Ford, fill out the form to find out your consumer rights to compensation.

2019 Ford Ranger trucks
Likely Ford F-150 trucks
Possibly other Ford models
The complaint states that the class is defined as all owners and lessors of 2019 Ford Ranger trucks. Because the F-150 is similarly failing to measure up to its advertised mileage, the cheating likely includes the F-150. The lawsuit states that the class is likely to be expanded and could potentially include all Ford vehicles certified for sale in the U.S. for a number of years.

The lawsuit states that Ford deliberately miscalculated and misrepresented factors used in vehicle certification testing in order to report that its vehicles used less fuel and emitted less pollution than they actually did. The certification test related cheating centers on the “Coast Down” testing and “Road Load” calculations.

Coast Down testing measures the forces working against the vehicle by driving it up to speed, and then shifting to neutral, allowing it to coast down, being slowed by forces such as wind resistance, rolling resistance of the tires, and other forces working against the vehicle.

Ford miscalculated “Road Load,” which is a measure of those forces, defined as the force that is imparted on a vehicle while driving at a constant speed over a smooth, level surface from sources such as tire rolling resistance, driveline losses, and aerodynamic drag.

This measure of forces acting against the vehicle during real-world driving is critical to the simulation of actual driving when a vehicle is tested in the laboratory. Ford’s internal lab tests did not account for these forces, which lead to better—and entirely inaccurate—fuel economy projections, and claims that the vehicles emitted less pollution than they emitted in reality.

Ford used the fuel efficiency ratings as a selling tool to entice consumers into purchasing the 2019 Ford Ranger claiming that it “is the no-compromise choice for power, technology, capability, and efficiency.” Ford knew that to sell the Ranger, it had to tout it had fuel-efficiency, and a promise that was important to consumers.

The suit says Ford deceived consumers in calling its Ranger “fuel efficient,” and that without manipulating its testing procedures and ignoring common road conditions, Ford could not achieve the fuel economy and range it promised.

Hagens Berman believes that consumers have the right to reimbursement for the premium price they paid for what they thought was a powerful, efficient and emissions-compliant option. Ford’s cheating renders these trucks out of compliance with federal regulations. Simply put, thousands of consumers did not receive what they paid for, and purchased their Ford Ranger under what we believe is false information.

Hagens Berman is one of the most successful auto litigation law firms in the U.S. and is presently leading nationwide cases against Volkswagen, GM, Mercedes and Fiat Chrysler for use of emissions-cheating software. Our firm’s independent research outpaces even government agencies, and we are the only firm dedicating its own resources to uncovering new instances of fraud. Hagens Berman has also taken on other automakers on behalf of consumers throughout the United States for safety defects and negligence, and your claim will be handled by attorneys experienced in automotive consumer law.

There is no cost or fee whatsoever involved in joining this action. In the event Hagens Berman or any other firm obtains a settlement that provides benefits to class members, the court will decide a reasonable fee to be awarded to the class' legal team. In no case will any class member ever be asked to pay any out-of-pocket sum.

81 Posts
Discussion Starter #3
Ford is just lucky they're in a position where issues like this won't impact them in any meaningful way. Its just a bump in the road.
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